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Consommation10 juillet 2014
© REUTERS/Lucas JacksonLes temps changent (un peu)
La petite leçon de Taylor Swift : ce que les artistes doivent avoir compris sur l’industrie de la musique et du cinéma pour réussir
La musicienne et actrice américaine Taylor Swift publie dans une tribune du Wall Street Journal son analyse de l'évolution du marché de la musique et du cinéma. Un constat s'impose : avec les réseaux sociaux, tout passe aujourd'hui par le "fan", toujours plus difficile à surprendre.
