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Consommation5 mai 2013
Génie français
Stylo bic et Cocotte minute : ces produits Made in France qui ont révolutionné le monde
Pour certaines grandes entreprises françaises, le déclin industriel est un mythe, tant elles sont encore aujourd'hui à la pointe sur tous les marchés internationaux, des décennies après leur création. Et pour ces fleurons français, le secret de la réussite tient en un mot : l'innovation.
