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Atlantico business4 décembre 2023
© CHANDAN KHANNA / AFPAtlantico business
« X », ex-Twitter, après un « fuck you » retentissant, les annonceurs prouvent à Elon Musk qu’ils sont capables de réguler les réseaux sociaux
Quelle leçon ! Elon Musk se croyait intouchable. Mais la réalité du marché publicitaire risque de faire couler Twitter. Les annonceurs s'enfuient les uns après les autres. Et son management a du mal à les récupérer.
