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Atlantico business23 août 2023
© JUSTIN TALLIS / AFPAtlantico Business
Barbie plébiscitée dans le monde entier, ce qui intrigue les intellectuels, agace les féministes mais relance la marque historique de Mattel
Personne n'aurait parié sur le succès planétaire du film Barbie, les cinéastes espéraient le triomphe de Oppenheimer, les féministes et l'extrême gauche font la grimace... quant aux analystes financiers, ils savent que Mattel peut revenir au premier rang du marché du jouet.
