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Economie5 septembre 2014
© DRAttention les yeux !
5 changements de logo qui en disent long sur la stratégie de leur entreprise
Plusieurs entreprises, françaises et étrangères, ont changé de logo ces derniers mois. Véritable élément stratégique, il aide à la reconnaissance des valeurs de la marque et à qui cette dernière s’adresse. Sélection de cinq changements de logo qui illustrent les positionnements que veulent prendre leur entreprise.
