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Gagnant gagnant Google, Facebook, Twitter et cie… Service gratuit contre utilisation de nos données : comment trouver l’équilibre raisonnable
L'enjeu pour les géants du web est clair : capter le maximum des dépenses publicitaires à travers le monde qui représentent pour la seule année 2014, 444 milliards d’euros, tous médias confondus. Pour ce faire, ils s'ajustent dans la collecte et monétisation de nos données personnelles à destination d'une publicité ciblée.
12 décembre 2014